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Audio and lighting merchants confess: resource sharing and win-win situation is the way out!

Author:Guangzhou GO-JOYTY Audio Co., Ltd. Click: Time:2021-07-08 08:52:19

On the evening of June 28, 2016, the HC Audio and Lighting Industry Manufacturers held hands and successfully concluded the day's itinerary. With the strong recommendation of the on-site buyer group, a seminar on industry development was held that night. In the current industry situation, how to break through and seek development and other topics speak freely, let us listen to the voices of businesses. The following are some wonderful speeches extracted.

Zhang Su of Hefei Renfeng Intelligent Technology Co., Ltd. expressed his unique views on group heating and resource sharing. "In terms of engineering channels, to achieve project breakthroughs requires enhanced cooperation. Now, first of all, we must twist into a rope and share our own Fist products and resources of all parties. The era of singles is over, and the new challenges can only be met by the group heating. The industry urgently needs to form a large common platform to achieve resource sharing and a win-win situation. Especially among merchants, we must first screw up Form a rope and share their fist products and resources of all parties. The HC membership system can effectively unite members."

Miao Guoqiang of Henan Chaoyang Electric Co., Ltd. stated bluntly that “buyers can only become strategic beneficiaries if they achieve strategic cooperation, and choose manufacturers not to be easily tempted or to look only at appearances. Society is an era of win-win, manufacturers and merchants Not only to make profits, but also to be responsible, Huicong.com should serve as an industry in the vertical subdivision field, with blue sky above it and a bowl of water at the end."

With the popularity of the mobile Internet, the sharing economy has begun to affect people's lives subtly. The “picking up and filling up vacancies” and effective use of idle resources can intensively solve the huge demand that is difficult to digest in the existing market, and also become a great opportunity for offline businesses to use idle resources to transform. For example, Pang Chunming of Yangzhou Jietai Electronics Co., Ltd. shared that several of his products that had been unsalable were sold to others on the Internet platform to turn "junk" into useful resources.

It is difficult for dealers to achieve everything, so resource integration is particularly important. Distributors need to minimize their operating costs. Under the premise of resource platformization, they should use existing resources as the basis and go out in engineering mode, accumulate industry contacts and resources, integrate into a larger resource platform, and achieve resource complementarity.

Logistics is an inextricable topic between engineering distribution agents and manufacturers, especially the speciality of professional audio and lighting products requires high logistics. An emergency implementation of a project, if it is due to logistics slack or problems in the product transportation process, it will cause the entire project to lose. In addition, the value of the product is relatively high. If there is a problem in the transportation process, the settlement of claims is a headache. Cai Youkai from Shantou Letu Audio Electrical Appliances Co., Ltd. and Wei Deng of Nanjing Yangying Acoustic Technology Co., Ltd. and others published several opinions on logistics. Many merchants said that they had sent wrong products due to logistics problems, damaged products, and failed to settle claims The problems have caused them trouble, and have given solutions such as requiring manufacturers to carry out multiple protection packaging before shipping, taking photos and leaving evidence when receiving goods, and other solutions.

Liu Jin, buyer manager of HC Audio & Lighting Network, introduced that the HC Logistics platform launched in 2014 is a third-party open platform model that brings together 12 brand logistics companies including China Railway Logistics, Henglu Logistics, and Jiaji Express. The logistics platform of HC Network only sends the payment to the manufacturer after the merchant receives the goods. Otherwise, HC Logistics will temporarily keep it. Once a claim occurs, HC Logistics will directly intervene in the mediation to protect the rights and interests of the merchant. The majority of manufacturers in the audio and lighting industry have Merchandise stores on Huicong.com and they have been certified as legal persons in advance. Therefore, they have well supervised and protected the interests of businesses. HC Network intends to create a "B2B e-commerce ecological closed loop" that integrates finance, online transactions, logistics, and big data. There is also a hotline for complaints from HC buyers. It will also be available to all engineering channel vendors at any time: 13650902795

After experiencing a relatively extensive development model in China's professional audio and lighting industry, the market is gradually digging into subdivided fields. At the Summit on June 27, Wang Ruixiang, chairman of Ruifeng, once said: "There are many factories in China's subdivision industry, but there is no brand, can we subdivide it? 20 years ago, the United States was also not special because of its large size. Many manufacturers have also died. It is very important to find the position of their own companies in their peers." Similarly, for engineering dealers, it is also very important to do a good job in the field of segmentation. Miao Guoqiang of Henan Chaoyang Electric Appliance Co., Ltd. mentioned that not only manufacturers need to be subdivided, but also distributors should be subdivided. Subdivision will not only make you tired, but also bring more profits. The development positioning of a company’s development is particularly important, and it is mentioned that Zhejiang Dafeng has done a good job in the subdivision field. Many stage performance projects in Henan are undertaken by Dafeng. Too many product lines will be distracting, but will be rooted into subdivided fields to make a breakthrough.

 

In addition, June 28 is the 24th anniversary of the establishment of Jiangsu Huawei Electronics Company. Participants at the symposium and related staff of HC Audio and Lighting Network accompanied him to celebrate with cake. Jiang Jianhua recalled the first time he joined hands with HC for many years. Every bit of growing up with HC is very emotional. Jiang Jianhua said that there were many hardships in entering this industry. At that time, many of the peers who entered the same period had withdrawn from the audio and lighting market, but I am glad that I can meet the difficulties. Net worked hand in hand to build a century-old store."


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